АНТИЛОПА журнал (ANTILOPA Car Magazine)

Россия 191180 Санкт-Петербург набережная Фонтанки, 76
(812) 315 1140
(812) 315 4171

Наглядно о желанном, доступно о дорогом! В каждом номере журнала публикуется более 800 объявлений о продаже автомобилей с конкретными ценами и фотографиями. Читатели журнала - это люди с вы-соким уровнем доходов. География распространения: Санкт-Петербург, Москва, Новосибирск и еще около 30 городов России и СНГ.
Domestic photo-catalogue, which twice in month gives concrete infomation about car market, real estate and other goods in St.Petersburg in subdivisions:
- cars (sale, service, spare parts);
- equipment and transport (for transportations, production equipment, construction machines);
- electronics (for cars, offices, life);
- real estate (building, sale, interior);
- at pleasure (tourism, acquaintance).
Inside:
- private advertisements sent on post-coupons or made by other photographers create lots of lively informations:
- more than 100 firms regularly publish their announcement about goods-sale mainly with photos and prices.
Motto: It's better once to see.
Spreading:
- in the course of one week sell 90-98% of printing is sold (retail price 800-5000 roubles);
- until 2% is sent to present and potential clients.
Tactics: Understated price of advertising area, solvent audience and visual from of presenting (photo-catalogue) lead to regular publications of more quantity of goods.