: 5 2012 .
25 .
10:00-10:30
.
10:30-12:00
: " 2013 . - . ".
:
- ? ? ? . " "
- : ?
- . , ?
- , . , ?
- - :
- :
- " ": ? , , ?
- -? , , , ?
: , (IAA), () , "", , ()
:
- , "-", " 2009", " , "
- , (RCB&B), , , , - "Brand Public". " "
- , ()
- , (), - ()
- , "-", " ", " Public Relations"
- , - (), Depot WPF
- ,
: -
12:00-12:30
.
12:30-14:00
- " ": " vs ".
:
- ? ? "", ?
- ,
- TTL (ATL+BTL)
- New Media ( , , ...) . " "
- .
- : .
:
- , "-" ( " 2009"), " 2009", " , "
- , (), PR "", " , "
:
- , - Daniel Communication Design
- , New Media & Digital Creative Agency Paper Planes, New Media Idealogy, WebInCo Russia, - IABC/Russia
- , LMH Consulting
- , Instinct/BBDO
: -
11:00-11:30
: " :
Full Dome Pro".
: , "" - Full Dome Pro , 11 2 " ".
: " ".
14:30-16:00
-: "" - ".
:
- : . 2- 2-,
- ,
- : ,
- .
- . . -
: , (RCB&B), , , -
: " ".
15:00-18:00
: " .
".
:
- : ?
- ?
- ?
- -
- : .. .
- , . -
- " "
: , VIKENT.RU, - PR. 5000 250 , () , . "-".
: .
15:00-18:00
" : - 2 ,
".
:
- , "-" ( " 2009"), " 2009", " , "
- , - "-", , 78 , Yota, Beeline, "", Kenya Tourist Board, Paul Hartmann, "", " ", " ". MBA (AIBEc, ), Kingston,
: -.
16:30-18:00
: " : ".
: , Depot WPF - (), , .
: " ".
14:00-18:00
:
- , , ,
- : , , , , 1990-2000-
: " ".
26 .
11:00-15:00
: " ".
- New Media ( )
- :
- , , ARG, API, pod , -
- : PR . ,
: , New Media & Digital Paper Planes GVCG. .
: "", Microsoft, , , Castrol, " ", Universal, CocaCola Hellenic, Kodak, "", " ", Hosting Community, "" .
: -.
11:00-12:30
-: ", ".
: , -, , , , " ".
: .
11:00-12:30
: " :
Full Dome Pro".
: , "" - Full Dome Pro , 11 2 " ".
: " ".
13:00-14:00
: " : b2b-".
: , - , , "", " ". . MBA E-MBA , , . 500 , , , : BAT, British Petroleum, Cadbury, Coca-Cola, Ford, Fuji, HP, LG, Nike, Nestle, Philip Morris, Samsung, Wrigleys.
: -.
11:00-12:30
-: " :
".
- , -. , . .
: , " ", , , . "".
: .
15:30-17:00
-: ". 11 ".
: , "-", ex-- Saatchi&Saatchi (), , .
: -.
16:30-18:00
: " ?".
:
- ?
- ?
- :
- ?
- ?
: , ,
, 60000 . ,
. . . . . , ,
, .
-" ?
- ! ,
. , . ,
, , .
- , ,
".
: " ".
16:30-18:00
-: " -".
: , SUP Media (Livejournal). - Vesti.ru, Lenta.ru, Gazeta.ru NEWSru.com. " ", BFM.Ru.
: -.
11:00-18:00
:
- " FullDome Pro"
- , , , - " "
- : , , , , 1990-2000-
: " ".
27 .
13:00-14:30
-: " ".
: , , . "" (" " ), ", !" " ". - "", "", " ", "". , " ", "", " ", " " .
: " ".
13:00-14:30
: " Google, ".
:
- Yandex Google , -
- 11 SEO
- 5 SEO-,
- - ?
: , "All in Top", " SEO-". . " : , , ".
: .
14:30-16:00
-: " ".
: , (), PR "", " , ". -, , , . - , , , , FMCG, .
: -.
12:30-13:30
-: "-, ,
".
: , . 10 TOP- . - Claude Montana 2005, advertorial Dior, Londa Wella, LVMH Hennessy Moet e Chandon, Tiffany, " ", advertorials Mercury . 100 VOGUE, Elle, Marie Claire, L'Officiel, Wall Paper, AMICA, ZiNC, Flair, Spoon . -, . , - (), ", , , ".
: -.
11:00-12:30
" ".
: , " ". , " PR. PR-", "PR 100 %. PR". 15 . 400 70 , - Avaya, BizPak, DHL International, Janssen-Cilag, Sun Microsystems, Sanofi-Synthelabo, "" (" "), " ", " " .
: .
13:00-17:00
: " ".
: , "TCG", - 17- , -, " ", "Theay Of Trading", ex- "". , : , , , " " .
: " ".
16:30-18:00
-: " ".
" , , :
. ""? , ,
- -: ?
- .
.
.
.
27 .
: . (8 ), (9 ), (1000 ). 20 . R&I GROUP (117 ). " ". -, . - . R&I - : - , . R&I GROUP , ( 2011).
: -.
11:00-16:30
:
- " FullDome Pro"
- , , , - " "
- : , , , , 1990-2000-
: " ".