"Drinks Industry / Russian Wine Fair - 2009" exhibition news, 12-Oct-2009
Announce: On November 26-28 in Moscow, at the All-Russian Exhibition Center, the International Exhibition "Industry of Drinks / Russian Wine Fair - 2009" will be held.
The administrative and legislative fever hasn't let go the Russian Industry of Drinks during all the period of the new, democratic Russia.
And this is nor surprising if you consider that the products, manufactured in this industrial sector, have been and will be popular with all stratums of our country population. This is an active and dynamic market segment with large yearly sales and great money flows. Therefore, this is a highly competitive business with all its advantages and difficulties.
The nice refreshing drinks, the tasty and healthful mineral waters, original beer brands, which were produced from high quality natural components, never stay long on the shelves.
One cannot say that the demand for high quality wine or alcohol drinks damped. Fortunately, there are still traditional reasons why a civilized social drinking is appropriate. Businessmen with realistic life perseption continue to manufacture different popular alcohol drinks and overcome difficulties, which are put on their ways.
Just for such optimistic and realistic disposed market players, the company "Asti Group" is organizing in the end of November of the year 2009, the traditional International Exhibition "Industry of Drinks / Russian Wine Fair - 2009". As always, this exhibition is made by professionals and meant for professionals. A lot of diversified events are planned. The exhibition programme provides for business-meetings for discussions and elaborating joint treatment of the urgent problems in the industry. There will be interesting master-classes, round tables, topical seminars for specialists. Testing competitions will allow to define the best presented at the exhibition products, and at the designer competitions and at the topical platform "CreativePackShow", the original samples of drinks packing will be presented, which contribute to their active promotion on the market.
It should be noted that for some time past the companies, producing drinks, put an emphasis on innovations in materials, technologies, equipment, and packing style of their products. So called "green" disposable biological polymers, thin-shelled glass containers, hi-tech labels and corking are used more and more often. During the "crisis" period of 2008-2009, the most of the world manufacturers of drinks presented at the market a new packing design for very well known products. Note that the deserved prises at the packing competition in Monte Carlo of 2009 were awarded to Coca Cola company for development of original can, to Solerno for exclusive design of the bottle of Italian liqueur, to cognac brand L'Or de Martell of the well known giant Pernod Ricard and to Australian Nelson Beer.
The researches in the field of new packing, recipe, technological solutions, which are made by the Russian drinks manufacturers, have the same innovative trends. A lot of such novelties will be presented at the International Exhibition "Industry of Drinks / Russian Wine Fair - 2009", which is going to be held on November 26-28, 2009 in Moscow, in the pavilion ¹ 75 at the All-Russian Exhibition Center.