Description
Venue: Digital October Annual Forum in the field of financial marketing, customer focus and creation of new financial services and products. "Fin Profit - 2019" will be of interest to: top managers in the field of marketing and sales of financial products and services; commercial Directors and development Directors of banks, fintech companies, payment systems and representatives of financial companies; marketing analysts, product managers, managers working with social media, content managers and other professionals. And also: mobile operators, Internet companies, social networks. Estimated number of participants *300* people. The program includes the largest players in the financial sector and related industries, such as GAZPROMBANK, SBERBANK, MTS Bank, AK Bars Bank, TransCapitalBank, HOME CREDIT, Bank URALSIB, TalkBank, TWINO, BCS Broker, Mail.Ru, ID Finance, VK Pay and many others. The program reveals the actual topics of transformation of financial marketing development strategies, increasing the focus in the industry on user experience and data-oriented approach as the main drivers of the formation of a new ideology of marketing of financial products. Experts of the forum-the strongest marketers of well-known Russian and global financial brands-will present their views on the use of new tools and unique opportunities that the digital era gives us.