Description
Uzexpocentre, Tashkent, Uzbekistan
Main sections:
- Automobiles
- Buses
- Automobile tuning
- Automobile spares & care products
- Audio
- Car repair & service
- Automobile engines & component parts
- Combustive-lubricating materials
- Trailer & trailer construction
- Car alarm & safety devices
- Tires, tire repairs & rubber goods
- Automobile accessories
- Batteries and charging equipment
- Education, certification, insurance
Advertising campaign
- Direct mail of 15,000 complimentary tickets using professional database (Uzbekistan, Kazakhstan, Turkmenistan, Russia)
- Mass media advertising
- Adverts and promotion articles in specialized magazines and leading newspapers
- Banners and billboards in Tashkent
- Preliminary press conference