MomaParty - 2019

"MomaParty" festival combines the format of the exhibition and event, helping brands to effectively interact with the target audience.

Thanks to the interactive program, the involvement of the audience in interaction with the brand is increases. Possible formats: sponsorship of activities, fashion shows, fashion shows, competitions and contests.

To increase engagement, the festival will host a quest, which ensures that each booth is visited and that visitors perform a targeted action in accordance with the goals and objectives of the participating company.

In order to increase sales, the action "Gifts for purchases" is held, where visitors receive tokens for each purchase from partners of the fair and exchange them for gifts at the kiosk "MomaParty".

The raffle of prizes from partners at the end of each day of the festival motivates visitors to complete the quest, and allows partners to acquaint a large number of visitors with the products of the brand at the same time-to demonstrate the appearance of the product, logo, voice the main characteristics when presenting a gift to the winners.

Logo on press-wall and banners forming the main stage of the festival, can achieve a wide reach through all of the photos with visitors in their social networks, as well as to publish reports and post releases the organizers of the festival.

For 3 years, the event was attended by more than 300 partners and about 60,000 visitors. The lecture hall hosted 164 lectures, which were attended by more than 2000 parents.